ROTR

Reggae on the River’s new High Times managers say festival will have same vibes, some changes

23 Jul 2018 News
ROTR

While the three-day Southern Humboldt County music festival Reggae on the River is now under new management and oversight by High Times, the festival should see only a few changes this year, according to organizers. The festival is set to take place Aug. 3-5 at French’s Camp south of Garberville. Digital First Media file

While southern Humboldt County’s longstanding, riverside reggae music festival may now be managed by a new production company, organizers says festivalgoers can expect the same vibe in what will be the Reggae on the River’s 34th year running.

However, they said there will be some notable changes to the schedule and security.

“The layout is the same, music will start a little later in the day giving folks an opportunity to enjoy the Eel River, food and crafts,” the festival’s media coordinator Kaati Gaffney wrote to the Times-Standard on Friday.

With the festival’s longtime operator, the Mateel Community Center, facing debt and financial difficulties, High Times Productions — the production side of the New York-based High Times Media — took on operations of the three-day festival earlier this year and aims to breathe new life into it.

“We’re really excited,” High Times’ spokesman Jon Cappetta said Friday. “We’re bringing world class talent and we’re looking forward to a world class party.”

The festival will take place at French’s Camp near the Humboldt-Mendocino County line about 10 miles south of Garberville from Aug. 3-5.

Cappetta said High Times has regularly attended the festival and wants to keep it a community-driven event. While this year’s festival should feel familiar to regulars, Cappetta said there will be some changes.

This includes “doubling down” on the musical talent and security, Cappetta said.

Headliners include the Santa Barbara-based sunshine reggae group Iration; The Original Wailers, which was founded by Al Anderson and Junior Marvin of Bob Marley & The Wailers; Jamaican dancehall reggae artist Busy Signal; and the Atlanta hip-hop group Arrested Development.

“We’re definitely swinging for the fences with this lineup,” Cappetta said.

High Times also is seeking to address security concerns that have been raised in previous years. In the past there have been reports of incident of sexual assault and rapes near the festival or at campgrounds.

The Times-Standard contacted the Humboldt County Sheriff’s Office for more information, but did not receive a response by Friday evening.

Cappetta said they have hired a national security team from Miller Security Services and will have an in-house team “who has extensive event production and security experience.”

A local rape crisis team will also be on site, Cappetta said.

“People have had some uneasy feelings about the nighttime security in the past and we’re doubling down to make sure that everyone feels safe in the best possible situation,” Cappetta said.

The festival’s longstanding JahMed medical support team, Briceland Fire and other local volunteer fire departments will also be on site, according to Cappetta.

The festival will also retain local vendors while also bringing in other food, sponsors and merchandising vendors.

There also won’t be a live broadcast by KMUD, but there will be a post-festival broadcast and interviews on site, Cappetta said.

“Other than that we’re trying really hard to keep to the true spirit on Reggae on the River,” Cappetta said.

While the festival is being run by a cannabis-centered media company and this being the first year in California’s recreational cannabis industry, there will be no cannabis for sale at the event. Cappetta said there will be some vendors there for educational purposes, but no cannabis for sale.

“It’s not a cannabis cup,” he said.

Another bridge that had to be crossed before the festival began was actually getting a temporary, flat car bridge permitted that would allow vehicles and pedestrians to cross over the Eel River to the festival site.

While there was some concern that the bridge would not be able to get permitted in time, Mateel Board of Directors Vice President Dusty Hughston said Friday that the bridge has been fully permitted and will be installed under the supervision of a California Fish and Wildlife Department biologist.

Whether this will be High Times’ only year running the festival or whether it hopes to continue operating it into the future, Cappetta said, “We’re looking for a lasting partnership.”

More information about the festival and ticket purchases can be found online www.reggaeontheriver.com

Disclaimer: The Times-Standard’s and Redwood Times’ sister publication The Cannifornian is a sponsor of the festival.

Will Houston can be reached at 707-441-0504.

Source

Facebooktwitteryoutubeinstagram
ROTR

Tickets for the 34th annual Reggae on the River Festival Now On Sale

24 May 2018 News

Tickets are now on sale at 2pm PST, May 24th

ROTR

 

Strategic Partnership between High Times and the Mateel Community Center Grows Iconic Music and Culture Celebration to New Heights

REDWAY, CALIF. – May 23, 2018 – High Times Productions, the event-management team for High Times Media, today announced the release of tickets for this year’s iconic Reggae on the River festival. General Admission, VIP, and camping passes are now on sale via the Reggae on the River website.

Through a strategic partnership announced earlier this year, High Times has joined forces with the Mateel Community Center to elevate this cultural landmark to new heights. Providing both resources and direction, the cannabis icon will implement the best practices it has amassed through it’s years of successful event production to create a world-class experience for Reggae fans and the surrounding community.

“We’re pleased to announce that tickets for the 34th annual Reggae on the River are now on sale,” said Adam Levin, CEO of High Times Media. “This event is a cornerstone of the Northern California community, and High Times could not be more excited to help present this year’s festivities. This year’s show will be bigger and better than ever!”

The festival was birthed in 1984 as a fundraiser for the Mateel Community Center in Redway, and held on land owned by the Arthur family. Originally, it was a one-day musical event to raise money to replace Mateel’s hall, which had been destroyed in a fire. This developing partnership with High Times has provided the center with resources to continue growing and expanding the festivals reach.

“We are beyond pleased that this special alliance will allow our beloved annual gathering to continue unchecked. We look forward to modernizing and expanding the event’s reach, all while staying at its spiritual home and birthplace – this memorable bend in the river known to the reggae massive as ‘French’s Camp.’” said Mateel board treasurer Eryn Snodgrass

High Times has assumed all responsibility for the upcoming festival’s talent lineup, marketing, and monetization efforts. The brand is also providing the Mateel Community Center the expertise it’s grown through its long and successful production history in an effort to ensure the experience is on par with what the industry has come to expect from it’s premiere brand.

High Times produces a series of Cannabis Cup events annually as well as several other lifestyle and music events tied to High Times magazine, the oldest and best-known brand in the business of legalized marijuana. Given their production chops, knowledge of the landscape, and successful history in both events and media, High Times was the perfect partner for the Mateel Community Center. Reggae on the River marks an important step for High Times Production to manage a broader music event not explicitly tied to the legal cannabis industry, Levin said.

About Reggae on the River:

Reggae on the River is an annual music festival in Northern California, nestled along the south fork of the Eel river amongst the redwood trees. 34 years running, this cultural gathering has long been North America’s premier live-reggae concert destination. Originally conceived as a fundraiser for the Mateel Community Center, the event has become known from Jamaica to Humboldt as the place to be on the first weekend in August. Visit us on the web at www.reggaeontheriver.com

About Mateel Community Center:

The Mateel Community Center has fostered the arts in rural Northern California for approximately forty years. Serving as the cultural hub of the Southern Humboldt community, we provide arts, educational, and social service programs, and present a myriad of multicultural musical, theatrical, dance, comedy, film, craft, and rental events- earning our non-profit organization international acclaim.

Located in the town of Redway, CA, the Mateel Community Center hall is a showcase of fine woodworking, craftsmanship, and solar design that first opened in 1988. Owned and operated by the MCC, a 501(c)3 non-profit organization, the Center is well utilized by the entire community and serves as a venue for both commercial and non-profit rentals, as well as in-house Mateel productions.

About High Times:

For more than 40 years, High Times has been the authoritative voice of authentic cannabis culture, leading the fight for legalization and empowering the burgeoning industry’s legal entrepreneurs. High Times content spans digital, social, video and print platforms as well as location-based events highlighted by the Cannabis Cup global franchise and the High Times Business Summit conference series. Visit us at HighTimes.com, and follow @HIGH_TIMES_Mag on Twitter, @hightimesmagazine on Instagram or like us on Facebook at: www.facebook.com/HIGHTIMESMag

Facebooktwitteryoutubeinstagram
partnership

Reggae on the River and High Times Announce Partnership

21 Mar 2018 News

Reggae on the River Festival Announces New Strategic Partnership with High Times

High Times Productions, Mateel Community Center Pair to Grow Iconic Music and Culture Celebration

REDWAY, CALIF. – March 21, 2018 – High Times Productions, the event-management team for High Times Media, today announced an exclusive partnership with the Mateel Community Center to breathe new life into the iconic Reggae on the River festival.

High Times will assume all responsibility for the upcoming festival’s talent lineup, marketing, and monetization efforts. The brand will also provide the Mateel Community Center with best practices learned from it’s long and successful production history in an effort to ensure the experience is on par with what the industry has come to expect from it’s premiere brand.

“Reggae on the River is a beloved institution in the Northern California music and countercultural scene, and a natural fit for High Times,” said Adam Levin, CEO of High Times Media. “We already operate numerous music and lifestyle events across three continents and see Reggae on the River as an extraordinary addition to the amazing experiences we curate annually for tens of thousands of fans.”

The festival has been connected since 1984 to the Mateel Community Center in Redway, and held on land controlled by the Arthur family. Originally, it was a one-day musical event to raise money to replace Mateel’s hall, which had been destroyed in a fire.

Under the new partnership with High Times, the center will have the resources to continue growing and developing the festival, said Garth Epling, the MCC Board President.

“Reggae on the River has been a treasured part of Northern California’s cultural scene for decades, and Mateel’s board has been committed to finding a long-term, sustainable partnership to ensure the festival thrives for years to come,” Epling said. “This High Times partnership ensures that Reggae on the River will remain a cornerstone of life in Humboldt county.”

High Times Productions produces a series of Cannabis Cup events annually as well as several other lifestyle and music events tied to High Times magazine, the oldest and best-known brand in the business of legalized marijuana. Given their production chops, knowledge of the landscape, and successful history in both events and media, High Times was the perfect partner for the Mateel Community Center. Reggae on the River marks an important step for High Times Production to manage a broader music event not explicitly tied to the legal cannabis industry, Levin said.

About Reggae on the River:

Reggae on the River is an annual music festival in Northern California, nestled along the south fork of the Eel river amongst the redwood trees. 34 years running, this cultural gathering has grown into North America’s premier live-reggae concert destination. Originally conceived as a fundraiser for the Mateel Community Center, the event has become known from Jamaica to Humboldt as the place to be on the first weekend in August. Visit us on the web at www.reggaeontheriver.com

About Mateel Community Center:

The Mateel Community Center has fostered the arts in rural Northern California for approximately forty years. Serving as the cultural hub of the Southern Humboldt community, we provide arts, educational, and social service programs, and present a myriad of multicultural musical, theatrical, dance, comedy, film, craft, and rental events- earning our non-profit organization international acclaim.

Located in the town of Redway, CA, the Mateel Community Center hall is a showcase of fine woodworking, craftsmanship, and solar design that first opened in 1988. Owned and operated by the MCC, a 501(c)3 non-profit organization, the Center is well utilized by the entire community and serves as a venue for both commercial and non-profit rentals, as well as in-house Mateel productions.

About High Times:

For more than 40 years, High Times has been the authoritative voice of authentic cannabis culture, leading the fight for legalization and empowering the burgeoning industry’s legal entrepreneurs. High Times content spans digital, social, video and print platforms as well as location-based events highlighted by the Cannabis Cup global franchise and the High Times Business Summit conference series. Visit us at HighTimes.com, and follow @HIGH_TIMES_Mag on Twitter, @hightimesmagazine on Instagram or like us on Facebook at: https://www.facebook.com/HIGHTIMESMag/

Facebooktwitteryoutubeinstagram
The Eel

Reggae on the River’s River: The Eel

5 Jun 2017 News

After the rainfall this past winter, the Eel river, site of the Reggae on the River festival is up!

The festival weekend allows for a lot of fun in the river, please play at your own risk!

You are able to camp near the river, but your tent must be 25 feet away from its banks, vehicles must be 100 feet from the river. There is no glass allowed on the river bar.

The Mateel Community Center and Reggae on the River have been involved in stewardship of the river contributing to the Eel River Recovery Project donating $5,000 toward a grant to study the entire watershed as part of the Eel River system. The Eel Recovery Project will be on site this year at Reggae 2017 at an information booth they host to share river information with festival patrons. In 2017 we’ll see videos on the digital display screens that focus on the well-being of the fish population of the Eel.

In 2016 festival organizers and regional partners made a 780,000+ gallon rainwater catchment pond a reality. It enables us to manage the water supply necessary for the ROTR site with sufficient excess to recharge the aquifer at the driest time of year and offset the festival’s total water usage. This improvement will make Reggae On The River a water neutral/ positive event- the first of its kind!

Facebooktwitteryoutubeinstagram
Alpha Boys School Institute

Donation to Alpha Boys School Institute

Alpha Boys School Institute

The Alpha Institute in Kingston, Jamaica is a vocational school for youth 16-19 ears old in need of social, educational and vocational services. The music program at Alpha is over 100 years old and has contributed to the development of Jamaican music through Alpha graduates such as Don Drummond, Cedric Brooks, Leroy Smart, Johnny Osbourne and Yellowman. With the support of Reggae On The River, Alpha was able to introduce for the first time a performance workshop to help with  the cheap mlb jerseys transition from school to work. Students are gaining a better understanding of the catchment discipline of performance as well as proper music technique. With the support or Reggae On The River Alpha is proud to announce that this past April the Alpha band won the 2016 Jamaica Best School Band Competition. Visit alphaboysschoolradio.com and click on the blog to see the performance.

Link

Thanks very much for your support. The performance program has made all the difference for the students and the competition win is one the school is very proud of.

Facebooktwittergoogle_plus
youtubeinstagram
Facebooktwittergoogle_plus

 

youtubeinstagram
Facebooktwitteryoutubeinstagram
Premier Camping

Premier Camping Opportunity

Premier Camping

Nestled in a grassy, mixed-shade area adjacent to the festival concert bowl, we are excited to offer this Premier Camping opportunity to Reggae On The River ticket holders. Our Premier Campground offers some of the most comfortable tent camping on the French’s Camp property, with direct access from campground to concert bowl. Space is very limited and available by advance reservation only for a price of $85 per person. This is prime festival real estate, so act fast and make your ROTR Premier Camping reservation today!

Please note this is NOT an admission ticket for the festival. Premier Camping reservation holders must also have a 3 or 4 day admission ticket to be granted admittance into the event.

Additional infomation:

This is a tent-only campground (i.e. no cars) and space is allocated upon your arrival at the festival- beginning at 8am on Thursday, August 3rd. Campsite sizes vary relative to the number of people in your party- and each person in your party must have a Premier Camping reservation/ wristband in order to camp in this area. Car parking is available close by and is assessed the same $40 parking fee as the rest of the venue. Please do your best to carpool since space in this special parking area is limited.

Make Reservations Here!

Facebooktwitteryoutubeinstagram
ROTR French's Camp Pond Liner

New 780,000+ gallon rainwater catchment pond!

21 Nov 2015 News

A dream come true for organizers and agency partners, this 780,000+ gallon rainwater catchment pond was installed by Two Brothers Construction and will enable the water supply necessary to effectively manage the ROTR site, with sufficient excess to recharge the aquifer at the driest time of year and offset the festival’s total water usage. This improvement will make Reggae On The River® a water neutral/ positive event- the first of its kind.

We are accepting donations to help offset the construction costs- and you can now donate at checkout when you purchase your tickets.  Tax-deductible contributions can also be sent by check or money order to:

Mateel Community Center

c/o ROTR pond fund
PO Box 1910
Redway, CA 95560

Facebooktwittergoogle_plus
youtubeinstagram
Facebooktwittergoogle_plus

 

youtubeinstagram
Facebooktwitteryoutubeinstagram
Tools For Change

Tools For Change

20 Nov 2015 News

We are happy to announce that Tools For Change shipment has now arrived in its final destination, Zao village in Koupela Province, Burkina Faso.

Facebooktwitteryoutubeinstagram

Search

+